Copy that drives clicks, sales and subscriptions.
From a 79.5% email open rate to “Amazon’s Choice” listings, my copy gets results.
+33%
subscriptions from my BBC.com adverts
+48%
visits to Mail Metro Media’s Ad Manager from my social ads
+27%
conversion for a luxury skincare brand’s Amazon listings
My copy has reached customers on
BBC.com · CNN · Euronews · Amazon · eBay · The Range · B&Q · Facebook · Instagram · LinkedIn
Explore my work

Amazon and product copy
SEO-optimised listings for beauty, food and drink, toys and gifts brands, with a 27% conversion lift for one luxury skincare client.
Advertising
Web, print and social campaigns for Mail Metro Media and African Business, from Christmas ad drives to adverts on BBC.com.

Email marketing
Subscription, promotional and newsletter emails, including one with a 79.5% open rate that brought in 200+ new subscribers.

Print and events
Flyers, booklets and leaflets for events and trade shows – one SME booklet drove a 39% click-through from its QR code.

Podcasts, app notifications and case studies
Award-entry case studies for Mail Metro Media, plus podcast blurbs for the African Development Bank and app notifications.

Social media
Social posts for African Business and Mail Metro Media – including 31% more traffic to the African Business website.
Brands I’ve written for
Want copy that gets results? Get in touch.

















