Tag: Product Copywriting
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Product Copywriting for Amazon
As a product copywriter at a full-service Amazon agency, I craft compelling, SEO-optimised product copy for a wide range of clients’ brands selling on Amazon, from luxury skincare to food & beverages to toys and gifts. Creative process: I craft engaging product titles, bullet points, back-end keywords and descriptions tailored to each brand’s tone of…
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Case Studies: Mail Metro Media
Brief: To create informative and engaging case studies that showcased the success of Mail Metro Media’s content and advertising partnerships with corporations and charities. Success: The case studies went on to form the basis of successful entries for industry awards in categories including Best Content Partnership, and Best Media Collaboration.
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Product Copy: African Business
Brief: To create succinct, informative, and compelling product copy for each of African Business’s products, including its publishing group IC Publications, its vision, and its publications. Creative Process: I drafted sentences that adequately represented the success and reach of the products in a manner that would impress the reader and make them curious to find…
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Product Copy: Pheasant feather headbands, sold on eBay (published May 2022)
Bespoke pheasant feather headbands Exquisite, handmade pheasant feather headbands. These stunning bands are beautifully crafted with care using hand-plucked tail and breast feathers from cocks and hens, which are carefully chosen for their quality. With a stunning variety of colours ranging from chestnut to gold, each headband is unique and beautiful, and adds a rural…