Category: Booklet and Leaflet Copywriting
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Djibouti Forum: Save the Date flyer
Brief: To an appealing and eye-catching flyer encouraging attendees of the 2024 forum to attend the 2025 edition, and promote the successes of the 2024 edition. Creative Process: Before creating the flyer , I took a step back to focus on 1) who the audience was 2) what I wanted them to take away from reading the…
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Audience-distributed SME booklet: Mail Metro Media
Brief: (March 2023) To create an informative, engaging, and visually appealing booklet to be distributed at an event at The House of Lords that would inform audiences of my company’s newest offering for SMEs and drive traffic to the new website by encouraging readers to scan the QR code within its pages. Creative Process: Before…
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Audience-distributed sustainability leaflet: Mail Metro Media
Brief: To create a informative, engaging and snappy leaflet that would inform readers (300 event attendees of the media Upfront) of Mail Metro Media’s sustainability credentials – or as I called it, a leaflet that used to be a leaf! Creative Process: Before creating the leaflet, I took a step back to focus on 1)…